A Quick Look At Why Gold Is A Great Investment

Updated: May 2016

Gold needs no introduction – a cherished commodity in some cultures and one of the most preferred investments, en said specially in turbulent times. If you are investing, take it as a long term value proposition, rather than a short term profit making tool. Whenever the global economy hit a roadblock, gold had witnessed a surge in demand. Over a decade spanning from May 2006 to May 2016, gold price has more than doubled from approx USD/oz 682 to USD/oz 1,302!

In the shorter term, stock markets may appear glossier with quicker returns on the back of frenzied activities during bull runs. On the flip side, the same markets can be very volatile and often ‘sentimental.’ While the matured stock markets are often said to mirror the fundamental strength of the economy, they react to news and often, half-baked information, at the blink of the eye.

Gold, however, is more stable in terms of returns, more so because its demand does not completely erode, at any point of time. There are various ways to invest in gold, such as bullion. It is important not only for its investment value, but also for its traditional and religious significant symbolism in various cultures across the globe. For instance, Middle Eastern Countries, Indian Subcontinent, and Eastern Asia seek gold for its religious value, more than its investment utility. Overall, Middle East is the biggest consumer of gold, followed by Asia. That said, gold prices do fluctuate like any other commodity – sometimes skyrocketing and sometimes supporting at moderate levels.

Key Determinants of Gold Price

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